Paul Sullivan is the Associate Director of Business Development at Noble®, a product development company with a focus in designing and manufacturing drug delivery training and patient on-boarding solutions.
Prior to Noble, Mr Sullivan worked at Informed Medical Communications, as a Director of Business Development and Client Service. His primary role was to train physician and nurse key opinion leaders on the skills of peer-to-peer influence and round-table moderating. In 2003, started his career in the pharmaceutical industry as a pharmaceutical sales representative with Procter & Gamble Pharmaceuticals and holds a Kinesiology degree with honors from the University of Western Ontario (Canada) and resides in Cincinnati, OH, US.
Paul Sullivan and Craig Baker point out that most patients with asthma do not use their inhaler properly, and review evidence from a trial of five different methods designed to improve inhaler use. They conclude that training devices could be effective tools to increase patient confidence and reduce anxiety.